On 24 August 2025, the first Miss & Mrs Baltics Grand Final took the stage at Alexela Concert Hall in Tallinn — the only international beauty pageant held in Estonia, bringing together women from Estonia, Latvia and Lithuania.
A week in Tallinn before the crown
The final was the closing night of a full competition week. Before stepping on stage, the finalists spent their days across Tallinn as one group, hosted by the city’s partner venues.
At Tallinn Zoo they were guided by nature education specialist Kaari Uibomägi and director Kaupo Heinma, learning about species protection work and the zoo’s animal sponsorship programme. At the Tallinn TV Tower the group toured the art exhibition and the virtual “walking among the clouds” experience, introduced by artist Mery Crystal Ra. And at Olde Hansa the week paused for a private medieval dinner — period costume, a quiz, and food served the way it was five centuries ago.
The Grand Final
The evening at Alexela Concert Hall was hosted by Mart Sander and ran through the Evening Gown Round and the Talent Round, closing with the crowning of Miss Baltics 2025 and Mrs Baltics 2025.
Watch the full Grand Final
The 2025 titleholders
A bachata dance instructor from Tartu, crowned the first-ever Miss Baltics.
An entrepreneur, crowned the first-ever Mrs Baltics.
Miss & Mrs Baltics 2025 was organised by Voice of Change MTÜ in partnership with Official Event OÜ, founded by Brigitta Schaback. Photos from the Grand Final by Maksim Toome.